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New Year, New You: The J-Club’s Commitment To Transformation, Not Short-Term Resolution

It’s that time of year when people across the globe set a list of goals to achieve before the end of the year. Health, fitness and wellbeing improvements are always a common resolution – but many of us find it difficult to remain consistent in our efforts in the long term. That’s why the newly launched The J-Club is inviting Dubai residents to sign up. Its expert team is fully committed to providing members with the tools and resources they need to power through the year, providing personalised support and the widest range of activities to keep things interesting – equipping members with the tools to maintain their New Year new health focus.

The newest lifestyle and wellness club in Jumeirah Beach Hotel – managed and operated Embody Fitness – offers residents unlimited access to a new state-of-the-art 1,000m2 gym incorporating three bespoke exercise studios, a 25m lap pool, the newly renovated Talise spa and beach club, along with a range of other benefits and facilities including six tennis courts, three squash courts, an outdoor gym, a further three swimming pools, an on-site kids’ club and a new restaurant.

Unlike other health clubs in the city, The J-Club focuses on 360-degree health and wellbeing, with a personalised, tailored plan for each member.

James Miller, Founder and CEO of Embody Fitness, says: “Our focus at The J-Club is on providing every individual member with access to the very best services with the widest range of facilities – we offer a bespoke service which means every member’s plan is different and fits with their individual needs. We also limit the number of members to make sure that each member has all the support they need to establish and maintain their health and wellbeing goals. We provide a 360-degree approach – our expert and informed trainers tailor programmes to help everyone find a fitness activity or sport that they love and that they want to come back to, which means our members are more likely to hit their goals.

“At The J-Club, members become part of a like-minded community with a unique blend of wellness and social experiences. You can come to Jumeriah Beach Hotel, go to the beach with your family, then leave the little ones at the kids’ club while you and your partner or friends dip in and out of spa treatments and a vast range of fitness classes. This approach creates a lifestyle where our members can truly thrive and reach their full potential.”

The one-of-a-kind club offers unparalleled access to one of Dubai’s finest and most welcoming five-star hotels, alongside personalised service and brand-new state-of-the-art facilities. The experts at The J-Club have been trained to international standards and are able to offer members the best possible advice, support and services available in the international health and wellness industry.


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