
Prepare your senses for an awe-inspiring experience as you enter the lobby at Rixos Premium Dubai from now until the first week of December. Known for its unmatched visual aesthetics and luxury, the iconic hotel recently introduced a state-of-the-art lobby installation to blur the lines between real and imaginary. Aptly named “Echos; Inside the Loophole”, this technological masterpiece was built by the creative geniuses at Hybrid Xperience, a new studio that combines technology and art to create incredible experiences.